International Marketing

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Tell an Expert Apart From a Scammer

Submitting Your Site to thousands of Search Engines and Directories.
Sounds good, doesnt it? The more, the better, right? As this SEO Expert says, Taking a look at my server logs, I can see that more than 95% of my traffic comes from the major search engines. The only engines worth your time are MSN, Yahoo, and Google. How important can it be to be listed on the Himalaya Site Directory? Your investment would most definitely be spent more wisely if it were used for optimizing your Google ranking instead.

Why are people still fooled by thousands of submissions offers?
And how could anyone guarantee being listed in the search engines within two weeks? Submitting your URL to search engines does not guarantee anything. Some search engines, like Google, prefer finding new sites on their own, so having links from other sites can actually be better than submitting to the search engines.

Submission to Thousands of Link Farms
These are link pages that everyone can submit a web site to. Again, initially this sounds good, but if you ever find time to take a look at a link farm, you will see a wild mixture of obscure sites. Should your business web site be listed there? Even if you dont have a good reputation to lose, link farms can affect your search engine ranking negatively. Google is believed to penalize sites found on such pages by decreasing their ranking or even worse by removing them completely.

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